Whilst it’s not quite the beginning of the year, you can still start the year off on the right foot by getting your social media ducks in a row. In this post, we'll show you how to think strategically about your content as well as offer top tips on how to manage your social media, create engaging content and how to measure how successful you are.
If you’re a small charity, you’re probably wondering why you need a social media strategy. You probably wear many hats in your role and just don’t have the time to create a strategy for social media. However, if you don’t have one then how will you know if you’re successful? Before you start looking at how to create engaging content or how to manage your social media, start with creating a social media strategy.
A social media strategy doesn’t have to be a big scary document that, quite frankly, will gather dust in a drawer. It can be really simple. Here’s how to create one for your charity.